This video was effective because it made you think and it also made you feel. Western Sydney Univers…
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The opportunity window for pure-play video production companies is beginning to close. I’m rev…
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I’d like to show you how to create the perfect luxury real estate marketing video. The …
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Google ‘types of marketing video’ and you’ll discover a sea of disparate lists, ex…
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The axiom ‘you get what you pay for’ still holds true, but today you’re getting a …
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Top Ten University Student Recruiting Videos
Universities have to evolve their marketing videos beyond action clips and cliches. When you watch enough university pro…
A great example of what makes a marketing video successful.
This video was effective because it made you think and it also made you feel. Western Sydney University developed a seri…
Marketing Video Creative Adoption Cycle
A common pattern emerges with the introduction of new creative ideas in marketing video: hype, copy, fade, bounce-back a…
Top Ten University Campus Tour Videos
A good presenter makes all the difference in a campus tour video. Imagine t…
Top Ten University Fundraising Promotional Videos
Raising tens or hundreds of millions of dollars each year through fundraisi…
Top Ten Prep School and Private School Promotional Videos
Every parent wants a ‘better life’ for their children. The prom…
Top Ten Community College Promotional Videos
Doing ‘more with less’ is necessary, but that needn’t hin…
Top Ten University Broadcast Commercials
If you’re ad is similar to everyone else’s, nobody is going to …