Choose the Correct Type of Video
for Your Audience

Customer Buying Cycle

Pre-Sale
Post-Sale
Type of Video
Awareness
Hey, look at me!
Desire
Here's how you should feel about us
Consideration
Why we're your best choice
Retention
Why you still need us
Advocacy
Share our story/Tell others about us
Non-Brand Focussed Video
Branded Informational Videos
Branded Mini-Docs
Branded Entertainment
Brand / Product Focussed Videos
Product / Service Promotion
Product Demonstration
Launch Videos
Crowd-Funding Videos
Explainer Videos (Animated)
Customer UGC Campaigns
Live Video
Stunt / Stunt & Reaction
Event Videos
Infomercials
Digital Signage / Billboards
Projection Mapping
In-Store / Lobby Video
Customer Videos
Customer Testimonials
Customer Success Stories
3rd Part Product Reviews
'Box Opening' and 'Haul' Videos
Company Videos
Company Overview Videos
Recruitment Video
Company VLOG & Micro VLOGs
Behind-the-Scenes Video
Corproate Event Video
Corporate Interviews
PR & Community Relations
Corporate Responsibility
Community Relations
Investor Relations
Video Press Release
Pulbic Service Announcement
Customer Support
Customer Support Videos
Website FAQ Videos